5 Types of Online Course Tools That Will Increase Engagement and Completion Rates
As you are building your online course, one of the most important components in your program will be your online course tools. Your online course tools are strategically placed after the teaching video components and are the downloadable pieces of your course that help your students implement what they are learning. The online course tools…
How to Become the Go-To Expert in Your Field (and Share Your Expertise With Others)
Are you wondering how to become an expert in your field? We get this question a lot from coaches, authors, and consultants who want to create and launch a profitable online course, coaching program, or other online product. There are two simple things you can easily do to become an expert in your field: be…
Online Course Videos: 4 Critical Guidelines for Length and Engagement
One of the questions we receive often from online course creators is: “how long should my online course videos be?” As an expert, it is tempting to pack your videos full of everything you know. After all, you want your customers to get tons of value from your course! The truth is, the length of…
4 Mistakes to Avoid When Packaging Your Offer to Corporate
It doesn’t matter if you are an expert in sales, business development, wellness, or process improvement. Regardless if you’re in the “corporate space” or not, companies big and small are investing with experts like you. This year alone, companies are expanding their training programs to include topics such as: As a result of COVID-19, 85%…
Do I Need a Website to Sell an Online Course?
We’ve all been there. You’re super excited to check out this new product online. You pop open the product website, poke around a bit, and next thing you know you’re on Instagram watching a video of J Lo dancing with Jimmy Fallon. It happens to all of us — falling into that big ol’ black…
7 Strategies for Preventing and Handling Online Course Refund Requests
When you’re first starting out and gearing up to publish your course, one of the last things you may be thinking of is the idea of one of your students requesting a refund… It’s a scary thought at first, but it’s an inevitable part of running an online business (or any business in general). Whether…
10 Free Tools to Create a Lead Magnet to Grow Your Email List
You’re deep in course creation, focused on building out your content, and marketing feels like a problem for later. It’s easy to think you need to finish your course before you start building an audience for it. But here’s the thing: the earlier you start, the easier your launch will be. One of the simplest…
How to Sell Your Course…When Your Audience Doesn’t Have the Money
The drive to become an entrepreneur is often derived from a deep passion to serve people. So many of us serve audiences who include people who are starting with limited resources, and we want to help them achieve something big. For example, if you’re a career coach who really wants to serve first generation college…
Four Different Types of Online Courses You Can Create
Have you been thinking about creating your online course? Maybe, even procrastinating a little? Or, do you have an online course and wondering what to create next? There are many factors that come into play in determining what is the right type of course that you should create. We’re going to cover how to choose…
$0 Budget for Advertising: How to Market Your Online Course Without Paid Ads
We see it often… Course creators get their courses to the finish line, then the marketing uncertainty sets in… “How do I find the right people?”“Which approach would resonate best with my audience?”“How do I know what to say in my landing page, emails, and webinars?” With so many strategies out there, it’s hard to…