Building a Rock Star Team: First Roles to Outsource in Your Online Course Business

So, you’ve decided to expand your team so you can stay in your zone of genius and get all those distractions off your plate. Finally, some breathing room! But then all the questions start popping up: What kind of roles should I be hiring for in this type of business? How do I know if…

How to Leverage AI Tools to Create Online Courses

Whether the idea of AI thrills you or terrifies you, the reality is, it is here to stay, and it will eventually drastically change the way we work. The ability to craft content in record time is obviously a huge benefit to entrepreneurs and solopreneurs. With juggling so many hats, the never-ending to-do lists sitting…

How to Choose the Best Webinar Platform to Sell Your Online Course (in Just 2 Minutes)

Webinars are THE perfect way to find your ideal people online. Due to their unique ability to create an experience of you teaching while promoting your product at the same time, they are the highest converting lead magnet available. When you first set out to craft your webinar, there are tons of questions that come…

Why Long Term Planning Doesn’t Work for Small Businesses

Ahh, the start of a new year is right around the corner. There’s nothing better than a brand-new notebook and a clear calendar, full of possibilities. It’s a time when we usually sit down, take stock of everything we’ve accomplished over the past year, and begin plotting out what’s next. Before you get out the…

4 Tips to Create Your Online Course When You’re Busy and Overwhelmed

The reality of creating an online course is that once you realize it’s a ‘must have’ in your business, you’re probably ALREADY extremely busy coaching, consulting, speaking, or just running your day-to-day business. We see this all the time with our clients, where they have been trying to piece together their courses in between meetings…

Selling to Corporate: Connect What You Do to What Companies Buy

You might think that selling to corporate clients is a tough nut to crack. Not true, if you understand one critical rule: companies are all about the bottom line. If you want to get their attention, you need to speak their language. And what’s their language, you ask? Profit! If you can show small, medium,…

5 Sales Page Mistakes You Might Be Making – and How to Fix Them Fast

Are you struggling to effectively market your online course? Do you feel you’re not reaching as many potential customers as you could be, or the leads who do land on your sales page just aren’t “getting” what you are offering? If so, it’s possible that your sales page is not optimized to its full potential.…

How to Deliver Results in Your Online Course With Less Content

Here’s the thing: Some of the most popular, bestselling, high impact courses out there have far less content than competitive offers. Here’s our take on why more content doesn’t always mean more sales: We are all content fatigued. There’s just so much content coming at us… …in our inbox …in our social media feeds ……

How to Create Mockup Images for Your Online Course Sales Page That Increase Conversion

Have you ever wondered how experts include beautiful 3D images of their tools in their course sales pages? This used to only be possible if you hired a professional designer to create your mockups in Photoshop. Fortunately, there are now tools available for anyone to use to create stunning mockup images. In this post, we’ll…

How to Play Big (Even When You’re Small)

If you’re just starting your business (or have been in business for a while as a ‘solopreneur’), it’s easy to think you’re at a disadvantage compared to bigger brands with large followings on social media, or the mega-mogul leaning against their newest red Ferrari celebrating the success of their recent launch. The truth is, you…

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